BR ‑ Better Reports

Better Reports unlocks granular data analysis not possible with Shopify's default reports, offering superior customization and filtering. With an impressive 4.9-star rating from over 1,000 stores, it enables you to create reports using any data point, including order tags and metafields, giving you expansive reporting capabilities to truly understand your business.

The reports are extremely customizable, allowing you to tailor them to your exact business needs. You can build reports with custom fields, metrics, and formulas to analyze specific trends and achieve your goals. This deep customization is a core feature that empowers you to get the precise data you need.

Better Reports uses a tiered pricing model that aligns with your current Shopify plan. Each tier includes the full feature set, such as custom reports and scheduling, ensuring you have all the tools you need as your store grows. You can see the specific costs for each plan in the pricing analysis.

There is no free plan, but every paid plan starting from $19.90/month provides the complete feature set, including custom report building, automated scheduling, and export capabilities. This structure ensures even stores on the Basic Shopify plan get full access to the audited features.

You can automate your daily workflow by scheduling reports to be automatically emailed or sent to Google Sheets. This feature, a key part of its workflow automation strength, saves significant time by eliminating manual data exports for daily flash reports or inventory tracking.

Yes, Better Reports integrates directly with Google Sheets. You can schedule reports to be automatically sent to a Google Sheet, which is perfect for creating custom dashboards or connecting to other business intelligence tools. This integration is highlighted in the merchant playbooks for building advanced workflows.

Yes, Better Reports fully supports Shopify POS, turning it into a much more powerful system. It provides the detailed retail reports necessary to run a physical store, bridging a common gap in native POS analytics. This capability is a core part of its list of features.

The best way to manage inventory is by creating custom reports that track sales velocity, inventory levels, and cost of goods sold (COGS). This allows you to forecast demand, prevent stockouts, and optimize your reordering process. These strategies are detailed in the merchant playbooks to help you make smarter purchasing decisions.

Better Reports simplifies financial reporting by allowing you to generate detailed reports for sales tax by state or country, track payouts, and analyze profit margins. Many of the over 1,000 positive reviews praise its ability to create the exact reports needed for accounting and tax filing, a key aspect of its expansive reporting capabilities.

You can have complex custom reports built for you at no extra cost by the app's support team. This complimentary service, praised in hundreds of reviews, is a core feature that ensures you get the exact data you need without any technical skills. This is a key reason for the app's high customization flexibility score.

Better Reports accesses your store's sales, product, inventory, and customer data for the sole purpose of generating the reports you request. Your data is handled securely and is never shared, ensuring your business information remains private and is used only to power your analytics.

For multi-store analytics, you can link different Shopify stores to view a single, consolidated report. This feature is essential for brands operating in multiple regions or with separate storefronts, providing a holistic view of your entire business from one place. This advanced capability is included in the list of features.

You save significant time by using the scheduled reports feature to automate the delivery of daily, weekly, or monthly reports directly to your email or Google Drive. This eliminates hours of manual work and is a central pillar of the app's workflow automation benefits.

Yes, you can create fully custom sales reports that include profit insights by incorporating cost of goods sold (COGS) and other metrics. The support team can even help you build a report that evaluates profitability per order, giving you the clarity needed to optimize pricing. This is a great example of its deep customization power.

You can track advanced customer behavior metrics like the correlation between products purchased together, which is invaluable for cross-marketing. Other use cases include segmenting new vs. returning customers and analyzing customer lifetime value (LTV) to build effective retention strategies. Explore these ideas in the merchant playbooks.

Better Reports excels at multi-currency reporting by creating custom views that consolidate revenue from different currencies into a single report. The support team can build reports that apply an average exchange rate, giving you a clear, holistic view of your total revenue across all markets. This is a powerful feature detailed in the audited features.

Yes, filtering and segmenting reports by order tags is a key feature that sets Better Reports apart from Shopify's native tools. This allows for highly specific analysis, such as tracking sales from different channels or identifying orders with special attributes. This capability is a core part of its expansive reporting strength.

Beyond standard sales reports, you can build creative solutions like an automated royalties system for artists, track influencer commissions, or analyze product bundling performance. The platform's flexibility, combined with its outstanding 4.9-star rating, supports these unique business needs, which are explored in the merchant playbooks.