B: B2B Lock, Login & Password Logo

B: B2B Lock, Login & Password

A Data-Driven Review by GetEcomTools

Provides robust tools for B2B merchants to hide prices, lock pages, and restrict content by customer tag, enabling the creation of exclusive wholesale channels that foster brand loyalty.

Free / from $9.99
Hide Prices
Lock by Tag
No-Code Setup

About B: B2B Lock, Login & Password

For brands scaling into wholesale or private sales, B: B2B Lock offers a toolkit to create an exclusive storefront experience. The platform's capabilities are designed to help you build a members-only environment, hiding...

Rating

4.9/5

Reviews

505

Free Plan

Available

Updated

Aug 2025

Official Links:

The GetEcomTools Verdict: Our Data-Driven Analysis

Our Take:

"B: B2B Lock provides powerful and effective tools for restricting content to create exclusive wholesale channels, but merchants should be prepared for potential functionality bugs that may require careful configuration to unlock the app's full potential for scaling their B2B operations."

Best for:

Brands focused on establishing a distinct B2B or members-only sales channel who need precise control over product and price visibility to build loyalty with key customer segments.

Key Consideration

Merchants who require flawless, out-of-the-box performance across all theme configurations and cannot tolerate potential setup friction, as this might hinder the rapid launch of their exclusive retail programs.

Data-Driven Performance Snapshot

Overall Performance

Adequate
Justification:

The platform's capabilities enable robust and flexible content restriction, which is its core value proposition. The feature set provides store owners with the tools needed to effectively create exclusive wholesale or members-only experiences, a key factor in building brand equity with specific customer segments.

Justification:

The system's design, while powerful, shows evidence of notable functionality gaps. These potential bugs represent a key consideration for merchants, as they can disrupt the user experience and require troubleshooting to resolve. For more details, see the Functionality Gaps analysis.

Justification:

Core design principles support a straightforward, no-code setup process. This accessibility empowers merchants to implement sophisticated B2B gating rules without technical expertise, accelerating the launch of a professional-grade wholesale storefront.

Justification:

The tool's setup reveals significant limitations in the trial experience, creating friction for new users. This approach is a notable consideration, as it requires payment to fully evaluate the app's fit for building a scalable B2B channel. For more context, review the analysis on Trial Limitations.

Pros & Cons: Key Findings From Our Analysis

Pros

Precise Restriction

The app's core capability is its effective and flexible content restriction. As noted by some merchants, the tool successfully hides prices, products, and pages based on defined rules. This allows store owners to confidently build out exclusive B2B or wholesale channels, fostering customer loyalty by ensuring that special pricing and products are only visible to approved accounts.

Flexible Setup

The platform is designed for straightforward, no-code implementation. Users have pointed out that setting up complex rules, such as locking pages by customer tags, is surprisingly intuitive. This empowers merchants to quickly launch a sophisticated, retail-ready B2B portal without needing to hire a developer, saving both time and resources.

Solves B2B Needs

This app directly addresses a critical business challenge for growing brands by enabling B2B functionality without the need for a more expensive Shopify Plus subscription. It provides a cost-effective pathway for merchants to establish and scale a professional wholesale operation, enhancing their brand's reach and revenue potential.

Cons

Functionality Gaps

A key consideration is the potential for core functionality failures. Some users have reported significant bugs, such as non-responsive buttons or rules that don't apply correctly, which can disrupt the customer experience. While these issues could stem from specific theme conflicts or complex configurations, they represent a potential hurdle. Investigating compatibility before full implementation is a prudent step to ensure the app can be fully leveraged to cultivate a seamless, loyalty-building wholesale experience. Thoroughly test all lock rules on a staging theme before going live.

Trial Limitations

The app's trial model presents a notable point of friction, as it may not allow for a full evaluation of its features before a paid subscription is required. This upfront commitment can be a hurdle for merchants who prefer to test drive functionality thoroughly. However, this structure may reflect the developer's confidence in the comprehensive toolset available post-subscription, which is designed for brands serious about scaling their B2B operations. Clarify which features are testable in the trial to manage expectations before committing.


The Deep Dive: Full Analysis & Audited Data

Pricing scales with Shopify plans, not features, offering predictable costs for growth.

The pricing model is tied directly to a store's Shopify plan, creating a clear and predictable scaling path. The entry-level paid plan unlocks the core feature set, making it accessible for emerging brands. This structure is ideal for businesses that anticipate growth and want their app costs to scale in line with their core platform investment, ensuring costs remain manageable as they build out their premium B2B channel.

Free

Free

Free

Key Features

  • Lock entire website by robust condition

Basic Shopify

$9.99

/ monthly

Key Features

  • Manage passcodes & track analytics
  • Custom message with login/sign-up form
  • Hide products, pages & prices
  • Lock access by URL or customer tags

Grow Shopify

$24.99

/ monthly

Key Features

  • All features from 'Basic Shopify'

Advanced Shopify

$49.99

/ monthly

Key Features

  • All features from 'Grow Shopify'
  • Hide pricing for specific products

1.What is B: B2B Lock primarily used for?

B: B2B Lock is used to create exclusive B2B or members-only areas on your Shopify store by restricting access to products, prices, and pages. It provides the tools to build a private wholesale channel, which is a key part of its precise restriction capabilities.

2.How does the B: B2B Lock app hide content on a Shopify store?

The app hides content by letting you create rules to lock specific pages, products, or even prices from public view. You can require customers to log in, use a passcode, or click a secret link to see the restricted content, a core function detailed in the list of features.

3.Is B: B2B Lock easy to set up for someone without coding skills?

Yes, the app is designed for a straightforward, no-code setup process. You can implement sophisticated B2B gating rules without technical expertise, which is a key benefit of its flexible setup that helps you get started quickly.

4.What are the best ways to use customer tag-based pricing with B: B2B Lock?

You can use customer tags to create tiered wholesale groups, showing different prices or products to each segment. This allows you to reward your best customers with exclusive deals and is a powerful way to leverage the app's precise restriction features to build loyalty.

5.What's the main difference between the Free plan and the paid plans?

The Free plan allows you to lock your entire website, while upgrading to a paid plan unlocks the ability to apply granular rules to hide specific products, pages, and prices. This gives you the flexibility to create a true B2B channel alongside your public store, as detailed in the pricing analysis.

6.How does B: B2B Lock's pricing scale as my business grows in 2025?

The app's pricing scales directly with your store's Shopify plan, not by adding more features, which provides a predictable cost structure as you grow. This model ensures your app costs are aligned with your overall platform investment, as shown in the full pricing analysis.

7.Does B: B2B Lock work with Shopify?

Yes, the app is built exclusively for the Shopify platform and integrates directly into your store's admin. This native connection allows it to seamlessly manage access rules, helping you build a B2B channel without a Shopify Plus subscription, a key benefit outlined in its ability to solve B2B needs.

8.Can I use this app to hide products from Google search results?

Yes, B: B2B Lock can prevent specific products or pages from appearing in Google search results. This is a crucial feature for maintaining the exclusivity of your wholesale or private collections. The full capabilities are covered in the audited features.

9.How can I use B: B2B Lock for geo-restricted product sales?

You can configure the app's rules to hide specific items from customers in certain countries based on their location. This is an effective strategy for managing regional product rights or launching targeted campaigns. You can find more creative strategies in the merchant playbooks.

10.What's a creative way to manage product bundles with this app?

You can use the app's hiding rules to create 'bundle-only' products, making them invisible on the main store but available for purchase within a specific bundle offer. This tactic helps drive strategic sales and upsells, and you can discover more tips in the merchant playbooks.

11.How does B: B2B Lock help create a members-only experience to boost loyalty?

The app lets you create a fully gated, members-only experience by restricting access to your entire site or specific collections for logged-in customers only. This exclusivity makes your wholesale clients feel valued and is a powerful way to solve B2B needs and build lasting loyalty.

12.What is the best way to set up Shopify wholesale access control for a hybrid B2C/B2B store?

The best approach is to use customer tags to segment your wholesale customers and then apply rules to hide wholesale pricing and products from your regular B2C shoppers. The app's flexible setup allows you to manage both audiences from a single Shopify store seamlessly.

13.How quickly can I implement B: B2B Lock on my store?

You can implement the app and set up your first lock rules in just a few minutes. The app is praised by users for its flexible setup, which is designed to be intuitive and requires no coding, allowing for a rapid launch of your B2B portal.

14.What data does B: B2B Lock access and how is it used?

The app accesses customer information (like tags) and product data to apply your visibility rules correctly. All data is used strictly within the Shopify ecosystem to power the app's core functions, such as hiding prices or locking pages for specific customer groups, as seen in the audited features.

15.How do I B2B password protect my entire Shopify store for a private launch in 2025?

You can password protect your entire store by creating a single lock rule that applies to all visitors, requiring a password for entry. This is a core part of the app's precise restriction toolkit and is perfect for private events or before a public launch.

17.What are the advantages of B: B2B Lock for price locking by customer segment?

The main advantage is the ability to show different prices to different customer groups, which is essential for any wholesale strategy. This allows you to offer custom pricing tiers and is a powerful way to solve B2B needs without complicating your storefront.

18.How does this app compare to Shopify's native B2B functionality?

B: B2B Lock provides a cost-effective solution for creating a wholesale channel on any Shopify plan, whereas native B2B is exclusive to the more expensive Shopify Plus. This app solves B2B needs for growing brands that are not yet ready for a Plus-level investment.

19.What makes B: B2B Lock one of the best wholesale login apps for Shopify in 2025?

Its strength lies in the combination of a user-friendly interface with powerful, granular controls over content and pricing. This balance makes it a top choice for merchants who need a reliable and flexible setup to quickly launch and manage a professional wholesale portal.

20.Can I restrict access to my checkout page based on customer tags?

Yes, you can create advanced checkout validation rules based on customer tags or specific products in the cart. This feature gives you ultimate control over who can complete a purchase, ensuring your B2B sales process is secure and managed. You can review all capabilities in the list of features.

John Doe

John Doe

E-commerce Specialist

Independent Review
The analysis on this page is the subjective opinion of our review team. Information is provided for guidance and may change over time. We encourage you to perform your own due diligence.