Post Purchase Upsell—ReSell
A Data-Driven Review by GetEcomTools
Offers an accessible path to increasing average order value through intuitive post-purchase upsell funnels, empowering new brands to generate more revenue from existing traffic.
About Post Purchase Upsell—ReSell
ReSell is designed to help Shopify merchants maximize revenue from every sale by implementing post-purchase upsell and cross-sell offers. Its core capabilities focus on creating one-click funnels on the checkout and than...
Rating
4.6/5
Reviews
49
Free Plan
Available
Updated
Aug 2025
Categories
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The GetEcomTools Verdict: Our Data-Driven Analysis
Our Take:
"For merchants focused on growth, ReSell provides a remarkably intuitive path to boosting average order value, though its pricing model presents a strategic consideration for brands planning for high-volume scalability."
Best for:
New and emerging Shopify stores aiming to quickly implement a revenue-generating upsell strategy without significant upfront investment or technical complexity.
Key Consideration
High-volume brands or those with tight, fixed budgets might find the usage-based pricing elements create unpredictable costs, potentially hindering long-term margin optimization.
Data-Driven Performance Snapshot
Overall Performance
Core design principles support direct revenue generation through one-click upsells and automated recommendations. The platform's capabilities are engineered to increase average order value, a key factor in building a profitable, scalable brand.
The tool's setup reveals a focus on user-friendliness, enabling merchants to launch upsell funnels quickly. This intuitive design minimizes the learning curve, empowering store owners to rapidly deploy strategies that enhance sales velocity.
The system's design positions it as an accessible entry point with a free-to-install plan, offering clear ROI for new brands. However, store owners should map out their growth against the pricing model, as usage-based fees are a key consideration for maintaining margins as the business scales.
Feature integrations facilitate enhancements to the thank you page, which can be leveraged to create a more cohesive post-sale journey. While the core focus is on upsells, there's an opportunity to more deeply integrate customization features to further elevate brand perception and nurture long-term customer loyalty.
Pros & Cons: Key Findings From Our Analysis
Pros
Effective Revenue Lift
The app's primary value is its ability to directly increase average order value through post-purchase offers. As noted by some merchants, the AI-driven recommendations and customizable funnels provide a powerful toolkit for generating additional sales from existing customers, turning a standard checkout into a loyalty-building revenue opportunity.
Intuitive Setup
The platform is consistently highlighted for its simplicity and ease of use. A point raised by users is the straightforward interface that allows for the creation of effective upsell funnels with minimal clicks. This empowers store owners to deploy advanced sales tactics quickly, accelerating their path to creating a more sophisticated, retail-ready storefront.
Accessible Entry Point
The 'Pay as you go' plan provides a significant advantage for new or budget-conscious brands. This model allows merchants to implement and test a full-featured upsell solution with no upfront cost, proving its ROI before committing to a subscription. It's a strategic feature that lowers the barrier to entry for building a more profitable business.
Cons
Potential Scaling Costs
The pricing model, which includes a revenue share on the free plan and per-order fees on mid-tiers, is a key consideration for growing brands. While this structure offers an excellent, low-risk entry point that aligns costs with initial success, merchants projecting high order volumes should model their future expenses carefully. This proactive planning allows a business to fully leverage the app's growth engine and choose the optimal moment to transition to a predictable, fixed-cost plan. Project future order volume to align your plan with long-term margin goals.
Focused Feature Set
The app's capabilities are sharply centered on post-purchase and thank you page upsells, which is a powerful strategy for increasing AOV. This specialization means it may not cover other merchandising touchpoints like in-cart or on-page recommendations. This focused design ensures mastery of one critical area, allowing store owners to build highly effective post-sale funnels before diversifying their on-site merchandising tools. Master post-purchase funnels first to maximize impact before expanding to other areas.
Top Alternatives to Post Purchase Upsell—ReSell (Based on Performance Data)
The Deep Dive: Full Analysis & Audited Data
The model offers a no-risk entry point and a clear path to fixed costs.
This pricing structure is designed to grow with your brand. The 'Pay as you go' plan eliminates upfront risk, making it ideal for testing the app's value. As your order volume increases, the tiered plans offer a predictable path to scale, culminating in a fixed-cost 'Unlimited' plan for high-volume businesses. This model is best suited for growth-oriented brands that want to align their initial costs directly with performance and later optimize for margin predictability.
Pay as you go
Free
Pay as you go
Usage & Quotas
0
/ monthOverage fees apply
Unlimited
Unlimited
Key Features
- Funnels analytics
- Basic support
Standard
$14.99
/ monthly
Usage & Quotas
Unlimited
250
/ monthKey Features
- Funnels analytics
- Basic support
Professional
$24.99
/ monthly
Usage & Quotas
Unlimited
1,000
/ monthKey Features
- Funnels analytics
- Premium support
Unlimited
$49.99
/ monthly
Usage & Quotas
Unlimited
Unlimited
Key Features
- Funnels analytics
- Dedicated support
1.What is the ReSell app primarily used for?
ReSell is used to increase your store's revenue by adding one-click upsell and cross-sell offers after a customer completes their checkout. Its main goal is to boost your average order value (AOV) using targeted promotions on the thank you page, which is a core part of its effective revenue lift.
2.Is the ReSell app easy for beginners to set up in 2025?
Yes, the app is designed for an exceptionally fast and simple setup, often taking just a few clicks to launch your first funnel. This ease of use is a consistent highlight from merchants, making it one of the most user-friendly post-purchase upsell apps. You can find more details on its intuitive setup.
3.How does ReSell's one-click upsell feature work?
The one-click upsell presents customers with a relevant offer after they've paid for their initial order, allowing them to add it to their purchase without re-entering payment details. This seamless process removes friction and is a key driver for increasing sales. This is a core capability in the app's audited features.
4.What is the difference between ReSell's free 'Pay as you go' plan and the paid 'Standard' plan?
The 'Pay as you go' plan is free to install and charges a 5% fee only on the extra revenue the app generates, making it ideal for new stores. Upgrading to the 'Standard' plan replaces this fee with a fixed monthly cost that includes your first 250 store orders, offering more predictable costs as you grow. You can compare all options in the pricing analysis.
5.How does ReSell's pricing model support a growing store?
The pricing model is structured to scale with your business, starting with a no-risk, performance-based plan and transitioning to fixed-cost tiers. This allows you to prove the app's ROI first and then optimize for margin predictability as your order volume increases. The full breakdown is available in our pricing analysis.
6.Does the ReSell app work with Shopify?
Yes, ReSell is built exclusively for Shopify and integrates directly with the platform's checkout and product recommendation systems. This native connection ensures a smooth experience for both you and your customers. You can see how it leverages Shopify in the list of features.
7.What are the best ways to use ReSell's AI recommendations to boost sales without ads in 2025?
You can leverage the app's AI to automatically test and present the most relevant upsell offers to each customer, maximizing conversion without extra ad spend. This feature helps you discover winning product combinations and increase AOV from your existing traffic. Explore more creative strategies in the merchant playbooks.
8.How can I use ReSell to improve my customer journey on the order status page?
ReSell allows you to customize the order status page to not only present relevant offers but also to reinforce your brand message and provide helpful post-purchase information. This turns a standard confirmation page into an opportunity to build customer loyalty. More tips are available in the merchant playbooks.
9.What's the best strategy to increase average order value on Shopify using ReSell?
The most effective strategy is to create targeted post-purchase funnels that combine upsells, cross-sells, and even downsells. By using one-click offers on the thank you page, you make it effortless for customers to add more to their order, directly leading to a higher AOV. This is a core component of the app's effective revenue lift.
10.Can ReSell help me sell 'frequently bought together' products?
Yes, ReSell enables you to display 'frequently bought together' product bundles as post-purchase or thank you page offers. This is a powerful way to increase the cart size by suggesting relevant items that customers are likely to need. The app's audited features include several types of product recommendations.
11.How long does it take to set up my first upsell funnel with ReSell?
You can set up and launch your first upsell funnel in just a few minutes, with some users reporting it takes as little as four clicks. The app is specifically designed for a quick and straightforward implementation, which is a key part of its intuitive setup.
12.What data does ReSell access from my Shopify store?
ReSell accesses necessary data like your product catalog and order information to function correctly. This data is used exclusively to power the upsell funnels, track performance, and provide AI-driven recommendations to help grow your sales. The app operates under Shopify's strict data and privacy policies.
13.What are the best ReSell tips for checkout upsell funnels in 2025?
For 2025, the best tip is to use a multi-step funnel with a primary upsell followed by a relevant downsell if the first offer is declined. This maximizes your chances of increasing the order value. The app's analytics let you track the effectiveness of these funnels, as detailed in the audited features.
14.How effective are Shopify thank you page upsells with ReSell?
Thank you page upsells are highly effective because they target customers who have already committed to a purchase, making them receptive to relevant offers. ReSell excels at creating these one-click promotions, which is a key factor in its demonstrated effective revenue lift.
15.Can I use ReSell as a free upsell app for my new Shopify store?
Yes, you can start with ReSell's 'Pay as you go' plan, which has no upfront or monthly costs, making it an excellent free upsell solution for new stores. This plan provides an accessible entry point to test its features and prove its value before scaling.
16.What's the best way to arrange automated upsell campaigns for a small store?
The best way is to start by activating the AI-powered recommendations. This automates the process of selecting which products to offer, saving you time while leveraging data to find the most profitable combinations. You can explore more strategies in the merchant playbooks.
17.How does ReSell help boost Shopify sales without increasing marketing costs?
ReSell boosts sales by maximizing the value of the traffic you already have, rather than requiring you to acquire new customers. By increasing the average order value with post-purchase upsells, you generate more revenue from your existing customer base. This is a core benefit of its effective revenue lift.
18.Can I offer automatic discounts and coupons with ReSell's upsells?
Yes, you can include automatic discounts and coupons within your upsell and cross-sell offers to make them more compelling. This is a built-in feature designed to increase conversion rates on your post-purchase promotions. The full capabilities are outlined in the list of features.
19.Does the ReSell app support downsell offers?
Yes, ReSell supports multi-product downsell offers. If a customer declines your initial upsell, you can present them with a lower-priced or different item, providing another opportunity to increase the final order value. This is a key part of building sophisticated, high-converting funnels, detailed in the audited features.