
SB Estimated Delivery Date ETA
A Data-Driven Review by GetEcomTools
Provides highly flexible and customizable delivery date estimates directly on product and cart pages, helping stores set clear customer expectations and enhance brand trust.
About SB Estimated Delivery Date ETA
This app is designed to help store owners build unwavering customer loyalty by providing transparent and accurate delivery estimates. Its core capabilities focus on giving merchants granular control over ETA messaging, a...
Rating
4.8/5
Reviews
244
Free Plan
Available
Updated
Aug 2025
Categories
Official Links:
The GetEcomTools Verdict: Our Data-Driven Analysis
Our Take:
"The app empowers merchants with remarkably flexible customization for delivery estimates, but this is tempered by reports of core functionality bugs that can undermine the very trust it aims to build."
Best for:
Detail-oriented brands that require granular, rule-based control over delivery ETAs and are willing to carefully configure settings to build a highly transparent customer experience.
Key Consideration
Merchants seeking a completely 'plug-and-play' solution or those operating at a scale where even minor display bugs could significantly impact customer trust and sales.
Data-Driven Performance Snapshot
Overall Performance
The system's design positions it as a powerful tool for transparency, but its overall reliability is a key consideration. A point raised by users suggests instances where core display logic and calculations can falter. For merchants aiming to build unwavering customer loyalty, ensuring these functional bugs are addressed is a critical step toward maximizing the platform's potential.
The platform's capabilities enable an exceptional degree of control over how and when delivery estimates are displayed. Core design principles support extensive rule-based configurations by product, collection, and location, empowering merchants to create a highly tailored and loyalty-driving experience, as highlighted by its flexible customization.
Feature integrations facilitate a wide range of ETA calculations, but the platform's accuracy can be inconsistent. While it offers powerful tools for setting precise rules, a key consideration is the potential for functional bugs to display incorrect information, which could impact the trust it aims to build.
The tool's setup reveals a potentially steep learning curve for complex inventories. While powerful, merchants should anticipate an initial investment of time to configure the extensive rule sets, particularly when managing numerous product exclusions. This initial effort is a strategic trade-off for the system's deep customization capabilities.
Pros & Cons: Key Findings From Our Analysis
Pros
Flexible Customization
The app provides deep, rule-based control over delivery estimates, a capability noted by merchants as a key differentiator. Store owners can set specific ETAs by product, collection, country, and other variables, enabling a highly tailored storefront. This empowers brands to set precise customer expectations, a crucial step in building lasting brand loyalty and a retail-ready online presence.
Cons
Core Functionality Bugs
The app's core function of displaying accurate ETAs can be undermined by functional bugs, as noted by some merchants. These issues, including incorrect date calculations and display conflicts, can directly impact customer trust. This may stem from the platform's complex customization engine interacting with diverse store themes. By carefully testing configurations, merchants can mitigate these risks and harness the app's powerful rule-based system for strategic advantage. We recommend you verify display logic across key pages before a full launch.
Pricing Model Clarity
The pricing structure has been a point of confusion for some users, particularly regarding feature availability across tiers and special pricing for Shopify Plus stores. This lack of transparency can create friction during the upgrade path, a critical phase for scaling brands. While this structure might be designed to segment features for different growth stages, it places the onus on the merchant to verify exact capabilities before committing. We recommend you carefully review feature lists to ensure a plan aligns with your growth strategy.
Top Alternatives to SB Estimated Delivery Date ETA (Based on Performance Data)
The Deep Dive: Full Analysis & Audited Data
The pricing model is designed for a clear, feature-gated path from startup to scale.
The entry-point is accessible with a feature-limited free plan, but true customization is unlocked in the Growth tier. The model scales effectively with visitor-based pricing and feature gates, rewarding growing brands with more powerful tools as they upgrade. This structure is ideal for ambitious merchants who plan to start small and invest more as their need for sophisticated delivery transparency tools increases.
LITE
Free
LITE
Usage & Quotas
30
/ monthUpgrade plan for more
10
/ monthUpgrade plan for more
5
/ monthUpgrade plan for more
Key Features
- Show ETA on product page only
STARTUP
$3.99
/ monthly
Usage & Quotas
500
/ monthUpgrade plan for more
50
/ monthUpgrade plan for more
41
/ monthUpgrade plan for more
Key Features
- All features from 'LITE'
- Access to 40+ Creative ETA Templates + 1 animated
- ETA on cart, checkout, order page, and email
- Limited Support
GROWTH
$6.99
/ monthly
Usage & Quotas
15,000
/ monthUpgrade plan for more
Unlimited
Unlimited
41
/ monthUpgrade plan for more
Key Features
- All features from 'STARTUP'
- Rule for Product/Collection/Tag/Vendor
- FOMO countdown timer
- Inventory (stock status) wise EDD
- Auto detect by countries / Geolocation
- Show ETA by zipcode checker form
- Shipping method based EDD
- Multi-Language Support
- Standard Support
PREMIUM
$9.99
/ monthly
Usage & Quotas
Unlimited
Unlimited
Unlimited
Unlimited
Key Features
- All features from 'GROWTH'
- Intelligence Analytic Reports
- Exclusive Animated ETA templates
- Warehouse Location-wise ETA
- In-store pickup locations with EDD
- VIP Support
1.What is SB Estimated Delivery Date ETA primarily used for?
It automatically calculates and displays accurate delivery estimates on your store to build customer trust and reduce shipping questions. The app gives you tools to show ETAs on product pages, the cart, and checkout, using over 50 templates to match your brand. You can see the full list of features.
2.How customizable are the delivery messages in 2025?
The app provides exceptional customization for your delivery messages, allowing you to create a highly tailored and trustworthy customer experience. You can set specific rules based on product, collection, country, and more, which is a core part of its flexible customization.
3.Can I show different delivery times for different products or countries?
Yes, setting different delivery rules for various products, collections, and countries is a core function of the app. This allows you to manage complex shipping logic and provide accurate estimates to a global audience. This capability is a key component of the app's customization flexibility.
4.Is the app easy to use for someone without technical skills?
Yes, the app is designed with a user-friendly interface to make setup straightforward for non-technical users. With a 4.8-star average rating, many merchants find the interface intuitive for creating rules and customizing messages. The app's flexible customization is managed through a simple dashboard.
5.What is the main benefit of upgrading from the Free to the Startup plan?
Upgrading to the Startup plan unlocks the ability to display delivery estimates on more pages, including the cart and checkout, and provides access to over 40 creative templates. This expands your ability to build trust throughout the entire buying journey. You can compare all tiers in the pricing analysis.
6.How does the pricing for SB Estimated Delivery Date ETA work?
The pricing is a tiered model designed to scale with your store's growth, starting with a free plan for new ventures. As you move to higher tiers like Growth and Premium, you unlock more advanced features, unlimited product rules, and higher visitor limits. The full breakdown is detailed in our pricing analysis.
7.How can I manage delivery estimates for products with frequently changing lead times?
You can efficiently manage fluctuating lead times by using collections and product tags to create dynamic ETA rules. This powerful strategy lets you update a product's delivery window by simply changing its tag, saving significant time. This exact process is detailed in our merchant playbooks.
8.Does SB Estimated Delivery Date ETA work with all Shopify and Shopify Plus stores?
Yes, the app is built exclusively for the Shopify platform and is compatible with all Shopify plans, including Shopify Plus. It integrates directly with your store's product, cart, and checkout pages to provide a seamless experience. You can review the app's audited features for more detail.
9.Will the delivery date messages work with my custom Shopify theme?
The app is designed to be compatible with the vast majority of Shopify themes, including popular ones like Ella. For unique or highly customized themes, the app's highly-rated support team is available to assist with any display adjustments to ensure a perfect blend with your store's design. This is a core benefit of its flexible customization.
10.How does this app help reduce customer support inquiries about shipping in 2025?
The app proactively answers the most common customer question—"When will I get my order?"—by displaying clear, automated ETAs directly on your product and cart pages. This transparency reduces pre-purchase anxiety and significantly lowers the volume of support tickets related to shipping times. The app includes a dashboard to show user engagement and time saved, as listed in the audited features.
11.What's the best way to use this app to build customer loyalty and trust?
The best way to build loyalty is by using the app's rule-based engine to provide consistently transparent and accurate delivery timelines. Setting clear expectations upfront demonstrates professionalism and reliability, which enhances brand trust and encourages repeat purchases. This high degree of customization flexibility is the key to achieving this.
12.How quickly can I set up the SB Estimated Delivery Date ETA app?
You can have the app running with basic global settings in just a few minutes, as the interface is designed for a fast start. For stores with more complex needs, like setting up many specific rules for collections or countries, the powerful flexible customization options may require more time to configure perfectly.
13.What store data does the app access and why?
The app accesses product, collection, and inventory data solely to calculate and display accurate delivery estimates based on the rules you configure. It also reads order information to place ETAs on order status pages and in emails. All data is handled to support the app's core function of providing delivery transparency.
14.What are the best strategies for using a delivery countdown timer on Shopify?
The best strategy is to use the countdown timer to create a sense of urgency for same-day or next-day shipping cutoffs, which can boost conversion rates. This feature, available in the Growth plan, clearly shows customers the window they have to place an order for faster dispatch. Details on plan features are in the pricing analysis.
15.How can I set up store pickup locator and delivery estimates for my physical store?
The Premium plan allows you to display in-store pickup locations alongside estimated delivery dates, creating a seamless omnichannel experience. This feature helps local customers see their options clearly, combining the convenience of online shopping with instant local pickup. You can see all plan capabilities in the audited features.
16.What are the best ways to set flexible delivery rules for a large inventory?
For large inventories, the most efficient method is to leverage rule-setting by collection, tag, or vendor, which is unlocked in the Growth plan. This allows you to apply a single rule to hundreds of products at once, saving significant time over product-by-product configuration. This is a key part of the app's powerful customization flexibility.
17.Can I use this Shopify app for delivery estimates with multi-language support?
Yes, the app offers multi-language support on the Growth plan, allowing you to translate your delivery messages to serve a global customer base. This ensures that shoppers in different regions receive clear, understandable delivery information in their native language. You can find more details in the pricing analysis.
18.How does the Shopify ETA by zip code feature work to improve accuracy?
The zip code checker form allows customers to enter their postal code to get a more precise delivery estimate before they even add a product to the cart. This feature provides hyper-local accuracy, increases customer confidence, and is a powerful tool for stores with complex shipping zones. This advanced capability is one of the many audited features.
19.How do dynamic delivery estimates on Shopify help build customer trust in 2025?
Dynamic estimates build trust by providing transparent, real-time information that manages customer expectations from the very first click. By using rules based on inventory, location, and cut-off times, you create a reliable shopping experience that reduces uncertainty and fosters long-term loyalty. The app's flexible customization is the engine behind this trust-building process.
20.Can I manage shipping estimates based on warehouse location or vendor?
Yes, the app provides advanced control to set delivery estimates based on both vendor and warehouse location. This allows businesses with complex logistics to provide much more accurate ETAs, ensuring the customer sees a delivery time that reflects the true origin of the shipment. These advanced rules are detailed in the list of features.